ATTENTION: Philippine Chasters!

Watch the Pyramid ‘music video posted on this site for a chance to get your own Charice hot single ‘Pyramid (feat Iyaz)’ sponsored.

To take Charice over the Top, Pyramid promotion launches with its airing on Radio Disney and online on Wednesday, March 3rd; song voting, March 3rd to 6th; and results on March 6th.

HOW TO VOTE (from March 03 – 06):

Let’s go Cheysters! Make some noise and let the world know that we want Pyramid on the radio!

  • Over the Radio

Pyramid will play on RadioDisney and the DJ will ask listeners to call in at 877-870-5678.  Callers will be asked to give their opinions of the song on-air!

  • Over the Net

Logon to www.radiodisney.com and click on Listen Online

RadioDisney.com LISTEN ONLINE!

NOTE: Only U.S. residents are eligible for voting.


(Wait! There’s more …)

In addition to VOTING, we have prepared other campaigns laid out for you and we’re calling for the involvement of all Charice sites, chasters and non-chasters alike in the International community everywhere to participate to bring Pyramid Over the Top.

Take note that while you engage in these additional campaigns, our motto is: Over The Top Baby!

  1. Work those existing social networking contacts you have on Facebook, MySpace, YouTube,  Plurk, Multiply, Tumblr, Friendster, and the likes!
  2. Twitter trending (click to see details)
  3. Blog! (click to see sample)
  4. Re-Post this entire ‘Charice Campaign: Over the Top like a Pyramid on your own existing Charice fan site! (click Re-Post for the HTML source file)

(Go Now Go! Where no Cheyster has gone before…. Over The Top like a Pyramid!)


TWITTER TRENDING

As Twitter is becoming the most popular tool nowadays to advertise almost anything, Chasters came up with this idea to have Charice’s new song Pyramid as the trending topic in Twitter. Chasters are organizing a twitter trending mission next month for PYRAMID. What we need is to get people to participate.

A trending topic is the most discussed “word” in Twitter.com, it is shown in the right bottom part of the screen. People usually check and click the topic at that box to see on “what’s new,” “what’s hot” or anything that is a hot topic at a particular time.

Easy steps:
1. Never use the word that you’re trending more than once in a sentence, it will be considered as spam
2. Use different sentences on each tweet.
3. Make a single trending word hashtag: #Charice on each tweet, if not, then it will be counted as a different word
4. We can also use the existing Trending topic in Twitter, just add the trending word hashtag: #Charice
5. Make use of the special events related to the topic you are trending like the launching of the song or TV Guestings.
6. The most important thing is to spread the word, together we can make it happen.

Important Information:
1. #Charice will be used as the hashtag
2. Time of the Trending Mission:

18:00 pm, March 2, 2010 West Coast/Pacific Time USA
21:00 pm, March 2, 2010 East Coast USA
10:00 am, March 3, 2010 Manila, Hong Kong, Singapore, etc.
03:00 am, March 3, 2010, Central European Time

1. use this platform and retweet everything you see on twitter
2. please tweet at least 5x a minute
3. tweet for 2 hours straight

BLOG

“A new Pop/R&B star diva is born by the name of Charice, a 17-year old International singing sensation who was discovered on YouTube, deeply adored by Oprah, and musically mentored by David Foster. After blowing the roofs off the places around the globe where she has performed and sending standing ovations across the audience with her break-through renditions, she is offering her original song entitled “Pyramidfeaturing Iyaz. In history, Pyramid is the largest existing structure in the world ever built by men in the early beginnings of human civilization. If you climb it, physically and figuratively, it symbolizes superiority or success. Coincidentally, Charice is beginning to make her steps to the top of the music charts with her debut single that talks about a relationship metaphorically built upon solid rocks that can withstand mother nature’s disasters like earthquakes, cyclones or hurricanes.

The song (written by David Jassy and Lyrica Anderson) also features Iyaz, a 22-year old R&B singer who gave us the smashing hit that got stuck on our ipods with numerous play counts – “Replay.”

This track by two talented young artists will surely make you groove to the melody, dance to the beat and clap your hands in the air.

PHOTO

VIDEO (re-upload or embed)

STATUS (Any Pyramid song lyrics phrase :p )

LINKS (to Amazon and iTunes)


RELATED POSTS:

  1. Campaign to get Charice’s “Pyramid” Trending on Twitter
  2. Now YouTube’s popular music video — Charice Pyramid (03/05/2010)
  3. Pyramid [Featuring Iyaz] (Album Version) Cover
  4. Charice Pyramid now #1 at the top in ‘Countdown Top 7′
  5. Daily Dose: Charice and Iyaz Pyramid music video shoot today
  6. Daily Dose: Charice fitting session for Pyramid music video shoot
  7. Charice rise to stardom in a flash
  8. Charice LIVE at Nokia Plaza, Staples Center 03/19/2010

5 Responses to “Charice Campaign: Over the Top like a Pyramid”

  • evan says:

    I think another way of boosting sales to Charice debut album is this kind of promo
    from a good fan. Check it out.
    http://www.youtube.com/watch?v=TAh8Z46iRGs

    [Reply]

  • Emil Costley says:

    Hello,just found your Blog when i google something and wonder what webhosting do you use for your website,the speed is more faster than my blog, i really need it.will back to check it out,i appreciate it!

    [Reply]

  • A Refresher :

    Pyramid Campaign hash tag: #Charice
    Twitter Campaign objective: Make viral the Pyramid’s release at iTunes & bring #Charice a trending topic
    Expected result: To spread awareness, to boost digital sales at iTunes and to make Pyramid hit the charts !

    We have learned from Chaster’s previous twitting experience, the do’s & don’t, we will not elaborate on that anymore.

    Twitter messages are mostly read and discussed when it brings up to date news and could be best tied up with related links.

    Make your tweets ready!

    1. Prepare a list of links that will: (may require some time for you to google around or browse Charice Fan sites for ready links)
    - lead to Pyramid’s iTunes download page
    - lead to related radio stations where Pyramid is likely to be played
    - to blogs that discuss about Charice , especially the Pyramid release and collaboration with iYaz
    - Recommended but not required : Shorten those links by utilizing http://bit.ly/
    This will return a http://bit.xxxxx shorter links
    You may use these shorter links to allow others to retweet them.

    2. With your links ready, make your twit messages and start with a good content, save your twit messages on a notepad file or similar text editor.
    - Leave around 20~ 25 character free for retweet purposes.
    - Recommended to use this 125 Character text counter:

    http://www.shiningstar.net/articles/articles/javascript/dynamictextareacounter.asp

    3. You may share your twits for others to copy, Sample shared twits here i have made some 120 ready tweets , (more will be added tonight promise:
    (thread link at ChariceDiva.com: viewtopic.php?f=34&t=7533&start=0)
    Important note: Modify the copied twit just a little to make them look “unique” at twitter

    4. Make those twitterers who have 100k+ followers tweet #Charice, i dont know on how but do anyting for them to notice it. (sam milby and dj mo i think will RT #charice. maybe david archuleta and jordin has a small chance… )

    [Reply]

  • miyi says:

    Much more clearer and easy to digest, thanks. =))

    [Reply]

  • Schoen says:

    Yessss! Let´s do it! AT THE TOP BABY! Woot! Woot!

    Thanks Smeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeee

    Schoen

    [Reply]

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