Pyramid Campaign hash tag: #Charice
Twitter Campaign objective: Make viral the Pyramid’s release at iTunes & bring #Charice a trending topic
Expected result: To spread awareness, to boost digital sales at iTunes and to make Pyramid hit the charts !

We have learned from Chaster’s previous twitting experience, the do’s & don’t, we will not elaborate on that anymore.

Twitter messages are mostly read and discussed when it brings up to date news and could be best tied up with related links.

Make your tweets ready!

1. Prepare a list of links that will: (may require some time for you to google around or browse Charice Fan sites for ready links)
- lead to Pyramid’s iTunes download page
- lead to related radio stations where Pyramid is likely to be played
- to blogs that discuss about Charice , especially the Pyramid release and collaboration with iYaz
- Recommended but not required : Shorten those links by utilizing http://bit.ly/
This will return a http://bit.xxxxx shorter links
You may use these shorter links to allow others to retweet them.

2. With your links ready, make your twit messages and start with a good content, save your twit messages on a notepad file or similar text editor.
- Leave around 20~ 25 character free for retweet purposes.
- Recommended to use this 125 Character text counter:

http://www.shiningstar.net/articles/articles/javascript/dynamictextareacounter.asp

3. You may share your twits for others to copy, Sample shared twits here i have made some 120 ready tweets , (more will be added tonight promise:
(thread link at ChariceDiva.com: viewtopic.php?f=34&t=7533&start=0)
Important note: Modify the copied twit just a little to make them look “unique” at twitter

4. Make those twitterers who have 100k+ followers tweet #Charice, i dont know on how but do anyting for them to notice it. (sam milby and dj mo i think will RT #charice. maybe david archuleta and jordin has a small chance… )

Thanks Smeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeeee

Schoen